Friday, July 18, 2014

Monster High Ghouls and Jewels Goes On Tour This Summer

Monster High™ Ghouls and Jewels™ Goes On Tour This Summer
Match-3 Puzzle Game Launches on Google Play™ and visits San Diego Comic-Con®


LOS ANGELES, July 17, 2014 – Monster High™ Ghouls and Jewels™, the free match-three puzzle game based on the popular Mattel™ franchise, is helping all ghouls celebrate summer in style. Previously exclusive on the App StoreSM, Monster High™ Ghouls and Jewels™ is now available on Google Play in North America and coming soon worldwide, giving Android™ players a whole new way to visit Draculara™, Frankie Stein™, and the rest of the guys and ghouls of Monster High™.

“With the launch of Ghouls and Jewels on the App Store, fans were thrilled to get a new way to learn more about their favorite ghouls of Monster High, but there was also a large demand for a version of the game on Android,” said Philippe Erwin, BluBox CEO. “We want to make sure all Monster High fans have the opportunity to play the game and find their own unique style, so when the fans spoke, we listened. That’s why BluBox Games is bringing Monster High Ghouls and Jewels not only to Google Play, but also Amazon Appstore and Samsung Apps, so Android gamers around the world can join the fun.”

Monster High™ Ghouls and Jewels™ will also be hitting the road this summer, travelling to San Diego Comic-Con® International 2014 with a playable demo available within the Mattel Booth (#3029) from July 23 through July 27. So that fans all over the globe can join in the festivities, starting on July 24, BluBox Games will be offering the SDCC Monster High™ Ghouls and Jewels™ bundle to anyone who downloads or has downloaded Monster High™ Ghouls and Jewels™ for iOS® or Android. Modeled after the exclusive Monster High® dolls available only at Comic-Con®, fans will receive limited-time-only Manny Taur™ and Iris Clops™ avatars, brand new fashion accessories, and 2014 coins to help celebrate the 45th anniversary of San Diego Comic-Con® International.

In Monster High™ Ghouls and Jewels™, fan favorites like Frankie Stein™, Draculaura™ and Clawdeen Wolf™ will guide you through over 120 creeperific levels as you collect creatures for crushing power-ups, buy killer boosts, match jumpy jewels and gore-geous gems. But first, you’ll style your Monster High™ avatar in hundreds of to-die-for fashions and accessories.

Monster High™ Ghouls and Jewels™ game is now available to download for free on the App Store, Google Play, the Amazon Appstore and the Samsung Apps store. Be Unique. Be Yourself. Be a Monster.™ Learn more at MonsterHigh.com, and download today!

Monster High™ Ghouls and Jewels™ on the App Store: http://bit.ly/mhgjapp
Monster High™ Ghouls and Jewels™ on Google Play: http://bit.ly/MHGJ_GP

About Mattel
The Mattel family of companies (NasdaqMATis the worldwide leader in the design, manufacture and marketing of toys and family products. Mattel’s portfolio of best-selling brands includes Barbie®, the most popular fashion doll ever produced, Hot Wheels®, Monster High®, American Girl®, Thomas & Friends® and Fisher-Price® brands, including Little People® and Power Wheels®, MEGA® Brands, including MEGA BLOKS® and RoseArt®, as well as a wide array of entertainment-inspired toy lines. In 2013, Mattel was named one of the "World's Most Ethical Companies" by Ethisphere Magazine and in 2014 ranked No. 5 on Corporate Responsibility Magazine's "100 Best Corporate Citizens" list. With worldwide headquarters in El Segundo, Calif., Mattel’s companies employ nearly 30,000 people in 40 countries and territories and sell products in more than 150 nations. At Mattel, we are Creating the Future of Play. Visit us at www.mattel.comwww.facebook.com/mattel or www.twitter.com/mattel.

About BluBox Games
Founded in 2005 by game industry veterans, BluBox Games is a mobile game development studio that specializes in creating unique, high quality experiences for entertainment franchises. Bridging the gap between the games, film and television industries, BluBox gives fans engaging new ways to interact with brands and IP, both existing and original. The BluBox team hails from the likes of Activision, EA, Warner Brothers, THQ, Digital Eclipse, Pandemic, Insomniac, SCEA, Universal Studios and Rockstar Games, and has a combined 75+ years experience on all platforms and genres. Learn more at www.bluboxgames.com.
 
MONSTER HIGH and associated trademarks and trade dress are owned by, and used under license from, Mattel.  ©2014 Mattel. All Rights Reserved.

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